Ishq Forever Music Review

By | February 3, 2016
Ishq Forever
If Bollywood is to be believed, this is indeed a season of romances, what with the industry churning out one love story after another. The latest to join this list is Ishq Forever featuring newcomers Krishna Chaturvedi and Ruhi Singh. Directed by Sameer Sippy, the film is in news for being the comeback film of Composer Nadeem Saifi (of the Nadeem-Shravan fame). With his humongous legacy behind him, it is but natural that one expects Nadeem to come up with a melodious score which is befitting of his reputation. On the other hand, the film is modestly budgeted and therefore awareness about the film among the audiences is limited. So, one can only hope that the composer (along with lyricist Sameer), will come up with a score which will not only live up to our expectations but also help in building up the fortunes of the film at the box office.

It is almost next to impossible to imagine a singer like Palak Muchhal sound really boring while singing a song but that’s exactly what composer Nadeem manages to do  with the title track, Ishq Forever. Both Muchhal and her co-singer Zubin Nautiyal sound so disinterested and distracted that even the listener loses his interest midway through the song. The culprit, of course, is the composition. Nadeem’s tune is not exactly bad, but it has such a lackluster presentation that even singers like Palak and Zubin are unable to save it from becoming a tragedy. That apart, the tune despite being soft and melodious also has a 90s feel to it which also works against it.

Ishq Forever
Bilkul Socha Na also falls in a similar category– 90s feel and trying a bit too hard to be melodious-but failing anyways. Add to that, the tune has a heard before feel to it which makes it all the more difficult to appreciate the song. Even singers of the caliber of Rahat Fateh Ali Khan and Palak Muchhal can’t save this song from sinking into oblivion.
Ishq Forever
Neeti Mohan tries to save the proceedings with a spirited rendition of Expectation which is supposedly a fun and youthful number but unfortunately is neither fun nor youthful! Nadeem’s tune is once again not up to the mark and the composer tries his best to bring in the youthful feel with a rap but the results are just not satisfactory.

One expects more energy from a song which is celebrating a joyous event like a birthday but Happy Birthday has none of the merriment one usually associates with the occasion. Nakash Aziz sounds dull rendering this track which has a run-of-the-mill tune and a middling arrangement.

Ishq Forever
 Ishq Ki Baarish sees Shreya Ghoshal and Javed Ali coming together to deliver what is essentially a quintessential 90s duet. The composition is again quite ordinary and it is quite possible that you will not remember this track beyond its running time but compared to the rest of the other tracks that we have till now, this one is slightly better. It is mainly because the chorus is slightly hummable and of course the presence of illustrious singers like Shreya and Javed make a slight difference but that’s about it.

The downward spiral continues with Mere Ankhon Se Nikhle Ansoo which again reminds you of sad songs from the 90s era and even singers like Rahat Fateh Ali Khan and Shreya Ghoshal cannot salvage this one. In fact, Shreya sounds so much like Sadhana Sargam (when she sang Na Kajre Ki Dhar from Mohra), that it is difficult to believe that even a singer like her can sound like a wannabe! Her co-singer Rahat Fateh Ali Khan fares no better and together they deliver yet another disappointment with this one.

Ishq Forever
Finally, Composer Nadeem decides to get out of his 90s nostalgia mood and tries to attract the younger generation with Oh My God.  But when I heard the song for the first time, my expression was eerily similar to the title of the track, Oh My God! The composer who was one half of the duo that gave us gems like AashiquiHum Hain Rahi Pyar Ke and Saajan has been reduced to a wannabe next gen musician! The lesser said about this Siddharth Mahadevan and Sarosh Nanavaty sung track, the better it is. Avoid!

To sum up, the album of Ishq Forever is a huge disappointment from Composer Nadeem Saifi. It looks like the composer really needs to get out of his ‘good ol’ 90s’ mode and gear up to the challenge posed by today’s composers if he wants to survive the current music scenario. Let’s hope he does that soon and lives up to our expectations the next time around.

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